Do you still love what you do? We know the business you dreamt of creating can sometimes be the thing that keeps you up at night today. We're here to help.
Small Business USA is committed to creating affordable solutions for the social and business health of our downtown communities. As a member of a Downtown Board you will:
Be assigned a personal business coach to support and guide you through every step of your success. Although you'll have access to many coaches to help and guide you, your personal coach will be your first point of contact, so you don't have to worry about navigating our network. You're already busy; our goal is to keep success simple.
Stay ahead of future trends and business shifts. SBUSA partners with experts in marketing, finance, IT, government, human resources, customer service, personal business coaching, health & wellness, and community groups to give you a clear and picture of what's ahead without having to waste your valuable time trying to decipher miles of accurate - and inaccurate - messaging. We focus on staying ahead of the retail industry, so you don't have to.
Work with your coach to create a business strategy that drives sales and profit. Smart business owners know they need help to stay focused on the most effective strategies. Getting derailed from your priorities will easily hinder your success. SBUSA will help you eliminate what's not working while helping you identify the best roadmap for your business and YOU!
Keep an unbiased perspective on your business. This is the #1 blindspot of every business owner. SBUSA will help you see your business through your customers' eyes, will give you tools to keep you stay focused, and will offer announced coaching visits and/or secret shops to help you keep a healthy perspective.
As part of our Downtown Peer Advisory Board, you will be amazed by the sheer amount of tools, support, and information you'll receive to help you grow your business immediately.
See below for some of our affordable options and learn about our guaranteed results.
‘Business downtown has changed.
To be competitive and profitable, business owners need to think differently about how they operate and compete against marketing giants and online competition.
Our community is focused on guaranteeing your success.’
More sales. More fun. Less headache.
30 DAY HOLIDAY CHECKLIST - LAST MINUTE PREP
Thursday, November 16th
8:00 - 9:00am EST
REGISTER HERE (Non-members $88 | Members FREE)
Team - Checklist for maximizing sales through your team, emergency strategies, quick training tips
Holiday Event Marketing - How to maximize future sales at holiday strolls, what is a bounceback, why your store hours are important.
Merchandising - Quick readiness checklist, multiple-sale merchandising, basket size focus.
Customer Service - Service to sales formula, how customer service will affect January - March sales
Our founder, Colleen Ferrary, loves retail. She has been delivering top results for business owners (just like you) for over 25 years. As the internet has made retail challenging, Colleen has partnered with experts around the nation to bring the best ideas to you and your business.
More importantly, she knows you don't have time to waste. Our program is designed with a drive for fast, long-term results and an absolute respect for your time.
Find out how 1 hour every 2 weeks before you open your doors can change your future and make you love your business again!
small business usa
Includes an in-person, on-location 2-hour consult every month with weekly 15-minute check-ins to ensure progress is being achieved and to keep you focused and consistent.
This option includes all of the benefits of the Downtown Peer Advisory Board )listed below.)
Includes monthly, online face-to-face meeting with other retailers and a certified retail business coach. The goal is to share ideas, solve problems, create sales plans, and to support and hold each other accountable to goals and success in a safe, confidential, and secure environment. You will also receive access to on-demand support to answer questions and solve problems with qualified consultants and access to all strategy workshops.
The 12-month commitment that includes 2 strategy workshops each month. Each workshop includes quality Q&A time to ensure all general questions are answered by our guests and consultants.
UNDERSTANDING LAST-MINUTE SALES AND HOW TO MAKE THEM BENEFIT YOUR OFF-SEASON
CATERING TO THE 1% - HOW UPSCALE RETAILERS ATTRACT AND CATER TO ELITE CLIENT BASES: GUEST SPEAKER
YOUR ONLINE PRESENCE - CREATE AN ONLINE PRESENCE EASILY AND GROW YOUR AUDIENCE: GUEST SPEAKER
WHAT IS EXPERIENTIAL RETAILING AND HOW CAN YOU IMPLEMENT THESE STRATEGIES TO DRIVE SALES?
THE ART OF THE SALE: HOW TO SELL CLEARANCE AT A PROFIT: GUEST SPEAKER
PREPARING FOR VALENTINES DAY
CLIENT CARDS | PERSONALIZATION | MERCHANDISING
HOW SERVICE CAN HELP YOU SURVIVE OR CRUSH YOUR BUSINESS WITHOUT YOU KNOWING: GUEST SPEAKER
HOW TRACKING SMALL RESULTS CAN DRIVE HIGHER PROFIT: GUEST SPEAKER
GETTING INSIDE THE MINDS OF YOUR CLIENTS TO BETTER DRIVE SALES: GUEST SPEAKER
MANAGING A TEAM THAT PRODUCES